Your Full Service San Diego Sign & Graphics Company - In A NEW Location!
Since 2004 we have been serving all of San Diego and beyond. If you are interested in developing a more strategic relationship with your signage and graphics provider...you've found a partner! Your complete satisfaction is our goal. That's why we at Miramar Sign Works & Graphics do everything we can to manufacture your project to your specifications and deliver in a very timely manner.
Our website highlights some of the signs we have produced and installed during our many years of operation. To see a small selection, check out our Project Gallery and Sign Product Links. For some quick examples, see below:
- ADA, Suite and Wayfinding signs are needed in every every space - retail or corporate.
- Channel Letters are top of the line signs that attract the most attention and get the best results.
- Digital Graphics are a great option for interior, exterior, vehicles and more.
- Dimensional Letters (not internally illuminated) are an excellent choice for exterior or interior signs.
- Reception or Lobby Signs can make a bold statement and welcome visitors to your space.
- Exterior Signs have many options such as sandblasted, dimensional, plaques, electrical, handpainted, traffic/wayfinding and more.
- Monument Signs offer companies the chance to advertise in high traffic areas.
- Vinyl Graphics are an easy and simple solution for windows, panel signs, vehicles, and interior design elements.
- We also specialize in traffic or parking signs, directional signs, or tradeshow supplies, and have many solutions to fit your needs.
Request an Estimate
To request a sign or graphic estimate or get help with a project, visit our Products & Services area. To find helpful information, search Resources & Support. To learn more about us, browse through our Company Information section. Miramar Sign Works & Graphics is a vendor for today and tomorrow!
We also offer green sign products and work with environmentally friendly vendors.
GEMINI INCORPORATED, Awarded the Minnesota Green Star Facility Award from the Minnesota Pollution Control Agency. Feel free to go to the Site Search at any time if you're having trouble locating a particular item. If there's anything we can do to improve our site, please let us know.
The Right Way To Do Real-Time Marketing
Since Oreo’s outrageously successful “You can still dunk in the dark” tweet during the Super Bowl XLVII power outage, several brands have attempted to adopt the quick-and-witty tactic of real-time marketing. Unfortunately, there are many more examples of RTM failures than successes. Take U.S. Cellular, for example. Following Adele’s big win for the “Skyfall” theme song in 2013, the company tweeted “What if her lyrics come true?” with a picture that said “The sky may fall, but we won’t drop your call. Punny? Yes. Funny? No.
While RTM can make your brand look out of touch and desperate for social media engagement, it also has the potential to be incredibly beneficial. Here are some tips for doing RTM well:
Don’t do it solely for the sake of doing it. You don’t have to tweet up a storm just because the Oscars are happening or there’s a big game on. If you don’t have anything good to say, it’s better not to say anything at all. Even Oreo opted out of RTM during the Super Bowl this year, tweeting “Hey guys...enjoy the game tonight. We’re going dark. #OreoOut”
If you are going to do it, plan in advance. While RTM might seem like a spur-of-the-moment thing, the successful endeavors are ones that are well thought-out. Before the event begins, think about what you could post based on various outcomes. What if Team A loses? What if Movie C takes home the Oscar?
Make it relevant. The best RTM tweets are those that relate directly to the timely event. For example, NASA used the movie Gravity’s big wins at the Oscars to share photos of Earth from space. Think outside the box to find connections to your own brand.
Think small. There might not be a great way to promote your business by relating it to a national awards show, and that’s okay. Some of the best RTM is based around local events. By focusing on a smaller audience, you’ll be better able to target potential and existing customers.
Integrate it into your everyday marketing. Why was Oreo able to remain quiet during this year’s Super Bowl? Because each day they generate timely content for their followers. RTM is the most effective when it is part of a conversation with your audience. Use it to show off your outstanding customer service and great sense of humor. If you notice that a follower is turning 50, tweet a special image wishing them a happy birthday. If one of your best customers tweets about their desperate need for coffee, send them a Starbucks eGift. These small acts of kindness show that you actually listen to what your followers have to say.