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Custom Signs & Graphics for your Business

Your Full Service San Diego Sign & Graphics Company - In A NEW Location!

Since 2004 we have been serving all of San Diego and beyond. If you are interested in developing a more strategic relationship with your signage and graphics provider...you've found a partner! Your complete satisfaction is our goal. That's why we at Miramar Sign Works & Graphics do everything we can to manufacture your project to your specifications and deliver in a very timely manner.

Contact us at 858-566-3010. To learn more about our company, check out our Photo Gallery, read our Blog, or our Email Archives.

A Full Service Sign & Graphics Company

Our website highlights some of the signs we have produced and installed during our many years of operation. To see a small selection, check out our Project Gallery and Sign Product Links. For some quick examples, see below:

  • ADA, Suite and Wayfinding signs are needed in every every space - retail or corporate.
  • Channel Letters are top of the line signs that attract the most attention and get the best results.
  • Digital Graphics are a great option for interior, exterior, vehicles and more.
  • Dimensional Letters (not internally illuminated) are an excellent choice for exterior or interior signs.
  • Reception or Lobby Signs can make a bold statement and welcome visitors to your space.
  • Exterior Signs have many options such as sandblasted, dimensional, plaques, electrical, handpainted, traffic/wayfinding and more.
  • Monument Signs offer companies the chance to advertise in high traffic areas.
  • Vinyl Graphics are an easy and simple solution for windows, panel signs, vehicles, and interior design elements.
  • We also specialize in traffic or parking signs, directional signs, or tradeshow supplies, and have many solutions to fit your needs.

Request an Estimate

To request a sign or graphic estimate or get help with a project, visit our Products & Services area. To find helpful information, search Resources & Support. To learn more about us, browse through our Company Information section. Miramar Sign Works & Graphics is a vendor for today and tomorrow!
We also offer green sign products and work with environmentally friendly vendors.
GEMINI INCORPORATED, Awarded the Minnesota Green Star Facility Award from the Minnesota Pollution Control Agency. Feel free to go to the Site Search at any time if you're having trouble locating a particular item. If there's anything we can do to improve our site, please let us know.

How to Create Direct Mail that Delights Prospects

Direct mail is an often under-appreciated form of advertising. Let’s face it, our first instinct is to quickly toss it away so we can get on with our day. But direct mail shouldn’t be so quickly discounted in a marketing strategy.

The possibility for direct mail with good response rates is promising, especially because it stands out as different from all the online advertising we now consume. But competition is still tough—in between the other coupons, bills and magazines, people don’t make much time for leisurely mail reading. Keep your message short and sweet to increase the chances of recipients reading your entire mail piece.

And what do recipients’ mail reading habits mean for you? It means you have a couple of seconds (maybe less) to get noticed. So do just that. Here are our favorite tips for creating delightful, must-read direct mail pieces.

A little humor goes a long way. Add some human spark to the voice of your direct mail. Dare to be funny. But don’t let your humor get in the way of the original purpose of your mailing.

Make your offer up front. Don’t make readers dig for the benefit you’re offering—put it up top and prominent. Oh, and make it something of value to your audience. Turn the focus away from your business and back to the prospect.

Direct mail is strongest when partnered up with another form of marketing. Whether that’s a QR code, landing page on your website, or even making a traditional follow-up phone call, don’t rely on a single direct mail piece to do the whole job.

What’s more important than what you’re saying is who you’re saying it to. Make sure you have a reliable list of recipients and that you’re sending to a segment of your audience that will be interested in your offer.

Personalization helps response rates. Consider employing variable text and images based on the information you have about your prospects. If you know their gender, for instance, you can select appropriate photos for either a man or woman.

Follow these tips and your direct mail will have a fighting chance. Channel your inner Godfather and “give them an offer they can’t refuse.” (Sorry, we had to.)