Your Full Service San Diego Sign & Graphics Company - In A NEW Location!
Since 2004 we have been serving all of San Diego and beyond. If you are interested in developing a more strategic relationship with your signage and graphics provider...you've found a partner! Your complete satisfaction is our goal. That's why we at Miramar Sign Works & Graphics do everything we can to manufacture your project to your specifications and deliver in a very timely manner.
Our website highlights some of the signs we have produced and installed during our many years of operation. To see a small selection, check out our Project Gallery and Sign Product Links. For some quick examples, see below:
- ADA, Suite and Wayfinding signs are needed in every every space - retail or corporate.
- Channel Letters are top of the line signs that attract the most attention and get the best results.
- Digital Graphics are a great option for interior, exterior, vehicles and more.
- Dimensional Letters (not internally illuminated) are an excellent choice for exterior or interior signs.
- Reception or Lobby Signs can make a bold statement and welcome visitors to your space.
- Exterior Signs have many options such as sandblasted, dimensional, plaques, electrical, handpainted, traffic/wayfinding and more.
- Monument Signs offer companies the chance to advertise in high traffic areas.
- Vinyl Graphics are an easy and simple solution for windows, panel signs, vehicles, and interior design elements.
- We also specialize in traffic or parking signs, directional signs, or tradeshow supplies, and have many solutions to fit your needs.
Request an Estimate
To request a sign or graphic estimate or get help with a project, visit our Products & Services area. To find helpful information, search Resources & Support. To learn more about us, browse through our Company Information section. Miramar Sign Works & Graphics is a vendor for today and tomorrow!
We also offer green sign products and work with environmentally friendly vendors.
GEMINI INCORPORATED, Awarded the Minnesota Green Star Facility Award from the Minnesota Pollution Control Agency. Feel free to go to the Site Search at any time if you're having trouble locating a particular item. If there's anything we can do to improve our site, please let us know.
A Guide to Last-Minute March Madness Marketing
The craziness of March Madness is already underway, and the buzz surrounding the event is in full force. March Madness is a marketer’s dream as it presents great opportunities for reaching a broad audience, and it’s not too late to hop on the marketing bandwagon. This is everything you need to know to make the most of the tournament’s marketing potential:
Why does March Madness attract so much attention?
Partially because the NCAA has a penchant for alliteration (March Madness, Sweet 16, Final Four) and partially because the event consistently draws a large and diverse crowd. Whether you live for these three weeks in March or have never watched the entirety of a basketball game in your life, chances are you’ll still get involved with March Madness in some way. The ritualistic filling-out of brackets allows people to interact with the event outside of watching the games and generates buzz in homes, offices, bars and on social media. As USA TODAY writer Bruce Horovitz explained it, “March Madness is a marketing mix that advertisers crave but can rarely find. It has wide appeal to a very young and desirable audience. It’s live sports -- one of the few things that’s TiVo proof. And March Madness is a social media gabfest.”
How are big brands using March Madness in their marketing?
Several brands are debuting new ads with celebrity spokespeople. Burger King’s TV spot features five-time NBA All-Star Chris Webber, Pizza Hut’s WingStreet ad stars ESPN anchor Scott Van Pelt, and Audi’s new ad features comedian Ricky Gervais.
Other brands are focusing on experiential marketing. Bud Light is setting up a temporary Bud Light Hotel in downtown Dallas, complete with Bud Light-branded signage, pillow cases, and key cards. The hotel will also host live concerts and celebrity players.
Another major trend this year is ambush marketing. Brands are piggybacking on the event without dealing with the outrageous expense of having in-game advertising. Companies using this approach include Pizza Hut (giving away the chance to win free pizzas), Hooter’s (offering free fried pickles) and Spam (creating viral videos of a goofy character named “Sir Can A Lot”).
How can you get in on the marketing action?
- Send out email blasts with a special offer.
- Create a display ad to run on social media platforms.
- Incorporate March Madness into your daily conversation with social media followers.
- Hold bracket contests.
- Tie-in a local team to make the marketing specific to your community.
- Host viewing parties for your customers at your store/office or another nearby venue.